My name is Juan Loina. I've been involved in the Fitness Industry in one way or another for over 30 years. Growing up as a shy skinny kid, I always dreamed of having a physique like the ones I saw in my superhero comic books. My fitness journey began in earnest when I was introduced to weight training at the age of 13 by my football coach. I remember falling in love with the way my body changed and felt. Fast forward to 2019 when I decided to enter my first Bodybuilding competition after a friend half jokingly suggested it at dinner one night. At the age 53 I took up the challenge and researched Natural organizations as I wanted to be judged on a level playing field and could not bring myself to give my hard-earned money over to an organization that supports drug use in the sport. I found the INBF/WNBF and registered for a show. To my surprise, I earned my Pro card at that show! Standing on that stage I realized that I was in a unique position to help other men in their 40s and beyond achieve healthier lifestyles and become the best version of themselves. This realization and my passion for fitness are what drives Bodies by Design. My goal as a coach is to help you achieve your health and fitness goals so you can enjoy life with little to no limitations into the future.
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